Cone Zone

Every day thousands of people working on the roadside in BC are counting on you to slow down and drive with care when approaching a “Cone Zone.”

Behind each work zone cone is a worker in a vulnerable position. Each cone stands for someone’s father, mother, son or daughter.

Campaign objectives

The objective of the Cone Zone campaign is to reduce the number of deaths and injuries of roadside workers by:

  • increasing awareness of the vulnerability of these workers, and
  • encouraging drivers to practice safe driving behaviour in the Cone Zone.

Types of roadside workers

Roadside worksites involve hundreds of activities – not just construction. There are many types of workers in the cone zone:

  • Municipal workers
  • Landscapers
  • Flag people
  • Tow truck drivers
  • Road construction and maintenance workers
  • Telecommunications and utility workers
  • Emergency and enforcement personnel

Campaign resources

Visit for tools and resources to help keep your employees safe in cone zones.

Here’s what you can do to drive safely
in the Cone Zone

Slow down

  • Plan your route and allow extra travel time.
  • Drive at posted speed limits and pay attention.
  • Allow ample space between your vehicle and the one in front of you.

Stay alert and minimize distractions

  • Keep your eyes on the road.
  • Expect the unexpected.
  • Never use a cell phone while driving.
  • Follow sign/flag directions.
  • Get to know the work zone signs.

Show respect for the person working at the side of the road

  • Make eye contact.
  • Keep your cool and be patient.
  • Slow down even if you don’t see anyone working. Physical hazards such as traffic shifts or lane reductions may be present.

Main campaign sponsors

The Work Zone Safety Alliance Partners

The Cone Zone campaign is a joint provincial initiative supported by organizations committed to improving the safety of roadside workers:

If you are interested in becoming a member of the Alliance, email